Episode 2: What Got You Here Wont Get You There

Jesse P. Gilmore, founder of Niche In Control and creator of Leverage for Growth, reflects on his transformation in the fourth quarter of last year. He was initially a solo entrepreneur coaching business and sold out of all of his one-on-one spots in the first quarter of 2022. In the second quarter of 2022, he hired an operations manager and created a mastermind alliance for agency owners to scale their business using leverage for growth. However, in the fourth quarter of 2022, Jesse struggled to let go of old ways of working, leading to stagnation in his business and increasing chaos. Jesse realized he had to apply the leverage for growth method to his own business and started to act like a CEO, creating a vision, goals, metrics, alignment, meeting structure, and standard operating procedures. He came to the realization that in order to grow, he had to go through a transformation and change his role, especially when transitioning from six figures to seven figures.