Episode 65: Get to the Root of the Problem

Show Notes

Episode Transcript

You are now listening to Leverage for Growth. Hey everybody this is Jesse P. Gilmore founder of Niche in Control and creator of the Leverage for Growth, welcome to the daily leverage edition. 

Today’s topic is this “Get to the Root of the Problem”. Sit back, relax and welcome to today’s daily leverage.

So this morning, I was doing my morning routine of stacking and reflecting on a conversation that was had in our Alliance mastermind group yesterday.

The discussion began centered around the topic of achieving more deals and closing new contracts. 

As we began on the topic and learning more about one of our members, the topic shifted towards the vision for their agency and where do they see the agency in the next decade  

The conversation deepened as we continued to peel back the layers of understanding to discover what was happening in a sales call

As we continued, the topic got into life and business by design and personal fulfillment

What her definition of success is

What drives her to continue with the agency

What the actual issue is so we can solve it

What happens on a sales call has more to do with the inner certainty and conviction than the tactics used

One of the ways I used to describe this is that the thing that we see that we want is like the fruit on a tree. 

That fruit might be more clients, increased sales, more take home pay

The leaves around the fruit might be the sales conversation and what led towards the scheduling of the call

The branches are more about positioning and messaging

The trunk of the tree is the business itself and how it functions to serve customers, employees and the market

The roots of the tree are the founders vision, beliefs and mindset 

When we are so focused on the fruit, we must shift to focus on the root

Too often the marketing messages are having us believe that we are not using the right tactic or even strategy in our business

I would like you to imagine for a moment that ANY strategy or tactic will work for someone if they believe it will work AND they are dedicated to mastering it 

What I have noticed working with hundreds of business owners over the years is that success has more to do with the founders beliefs, actions, integrity and mindset than it has to do with tactics or strategies

You can put the right strategies and tactics in front of someone and give them all of the knowledge and tools needed to succeed

But only a percentage of them will take the tools and strategy and make something with them 

Some people commit to learning and applying the knowledge needed for a season

Then if it doesn’t work right away, they are off to the next one

With the excuse that it wasn’t for them

I would argue that the real issue at hand is the switching of strategies without committing to mastery

Focusing on improving the founders mindsets, beliefs, and commitment 

I learned over the last week in another masterminds two day workshop that there are three ingredients to success

Structure

Support

Stand

Structure is needed in order to follow a proven process and unify people

Support is needed to hold each other accountable and realize that you are not alone

Stand is the individual taking a stand for something they believe in, something they feel called to achieve

When structure and support are available at higher levels, we must increase our stand or commitment to become a success

This is what happens with mindset when we dive deep

This is what happened yesterday in the alliance mastermind call 

We had a powerful conversation that I know changed someone’s life

All because we focused on the root of the issue

This is what I am and have always been committed to for our clients

True root cause analysis and shifts

Many other programs for agencies will focus on the fruit

We focus on the root 

The road to success is paved in the commitment to mastery

Not of tactics 

But mastery of self

Why is this important?

Many times as entrepreneurs, we focus all of our time and energy on the things that we can see 

We focus on trying to solve an issue by fixing the symptoms 

When instead, we need to go deeper

We get nervous about what we will find if we peel back the layers

To find the real issue

To find the real problem

To find the real solution

To often are we afraid of the dark 

That we keep ourselves away from the light

From what we truly want

We become our own worst enemies

Not because we are doing it intentionally or consciously

It is unconscious

It is what we have been conditioned to think or believe

It is time for us to regain control of our lives by diving deeper within ourselves

To find the path

Not anyone else’s 

But our own

To have a vision for our life

To believe that we can make it happen

With the right structure and support 

We are enabled to increase our commitment to creating our life and business by design

Not designed by anyone else 

Not designed by our environment

Not designed by the government

By us

For us

For our families

For our employees

For those we are called to serve

Not tomorrow 

Starting today 

Deepen your commitment 

Take a stand for what you want in life

Get clear on what that is for you

Block out the noise and stay focused

Focused on the road to success

Whatever success means to you 

Because in doing so, you allow the universe to conspire for you to achieve it 

It starts with you

Now it is time for daily leverage.

Where in your world whether in your life or business, have you been focusing on the fruit when you should be focusing on the root?

Is it in your life with your health or body? 

Is it in your life with your spirituality or self-direction? 

Is it in your relationships with your spouse, partner or kids?

Is it in your business or finances or team?

Once you have located where you have been focused on the fruit and you know what you need to change. 

My question to you is this…

What are you willing and able to do about it today?

That is the end of our daily leverage. This is Jesse P. Gilmore and you have been listening to the Leverage for Growth podcast. 

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