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Episodes
AL EP 40: Odette Peralta – Seize Every Opportunity
Tune in to this episode of the Agency Leverage Edition and hear from Odette Peralta, CEO of The Social Savvy. Peralta shares her journey of starting the agency and her mission to bring physical businesses to digital spaces through unique branding and PR strategies....
Episode 83: The Value of Mentorship
In this episode of Leverage for Growth, Jesse P. Gilmore emphasizes the importance of mentorship and networking with successful agency owners to learn from their mistakes and achieve long-term success. He discusses proven strategies such as prioritizing client...
AL EP 39: Rob Aurelius – Work With Love & Positive Energy
In this episode of the Agency Leverage Edition, Rob Aurelius, Co-Founder of ARCG Media, a digital marketing agency, shares the history and background of his agency. Starting as an in our collective group in 2013, they turned their skills and backgrounds in marketing,...
Episode 82: Why Retention is the Key to Long-Term Agency Success
In the Leverage for Growth podcast, Jesse P. Gilmore discusses the importance of client retention for the long-term success of an agency. Retaining clients leads to monthly recurring revenue and creates sustainability within the agency. Gilmore emphasizes the benefits...
AL EP 38: Michael DeMos – Using Consumer Data to Drive Client Results
Michael Thomas, CEO of the Victory 360 Agency, talks about the evolution of his direct mail marketing agency, how he focuses on continuous improvement and being a partner with the client. He discusses the importance of measurable results and helping clients achieve...
Episode 81: How to Prioritize Long-Term Goals Over Short-Term Gains
In this episode of Leverage for Growth, Jesse P. Gilmore talks about prioritizing long-term goals over short-term gains as an entrepreneur. He emphasizes understanding the sustainability and growth of your agency, effective time management through delegation and...
AL EP 37: Lori Barber – Focus on Your Long-Term Strategy
Join Lori Barber, the Co-Founder of Lux214 Media Group, in this episode as she shares the unique backstory of her agency, which was born out of a friendship and a food adventure. Discover how Lori and her team weathered the disruptions brought by the pandemic and...
AL EP 36: Ashley Busbee – Having High Moral Standards to Succeed
Today Jesse talks shop with Ashley Busbee, the Vice President of TC Squared Marketing and Advertising Services! In this episode, Ashley emphasizes the importance of high moral standards in the industry. She stresses that agencies must take responsibility for their...
Episode 80: How Small Incremental Changes Can Lead to Long Term Success
Jesse P. Gilmore discusses the importance of making small incremental changes in daily habits to achieve long-term success in entrepreneurship and agency growth. Examples of such changes include prospecting for 30 minutes daily, client feedback cycles, and practicing...
AL EP 35: Jacob Wagner – Building Strong Relationships
Jake Wagner, the Founder & Principal of the 4FP Agency, talks about his passion for helping financial planners and his agency's expertise in building effective growth systems. Wagner makes it clear that having a solid strategy and creating a deep relationship...
